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One of the perks of doing business with American Online is that the Internet service provider offers a wide range of support services to their customers. Among those service offering is the ability to take advantage of AOL spyware tools and protective measures. But do these products really work? Here is the scoop on the effectiveness of the spyware and adware protection offered by AOL.
The bottom line is that AOL does an excellent job of creating products that work very well for their customers. In the case of the spyware protection, the AOL product can be set to engage as soon as the customer logs into the AOL network and begins to use the Internet. This simplicity in usage means that there is no need to remember to run a scan. Instead, the product lets you know when something is out of line and lets you take care of the problem at once. Few other products offer this high level of functionality, so it is definitely a plus for people who prefer to have as many automatic features associated with protection services as possible.
Another nice thing about the AOL software is that it provides protection from a great deal of issues. Along with spyware, it is also possible to use the programs to deal with adware and even viruses. This means that AOL will remove adware virus issues, as well as take care of removing spyware Trojans. It is actually easy to spend a great deal of money to get software packages that will do the same thing. However, if you happen to be an AOL subscriber, the tools are already yours for the asking.
Using the AOL products is no more difficult than any of the other spyware offerings on the market today. Just about the only drawback is that the tools do not tend to work when you are using an alternate method to connect to the Internet. For example, if you use AOL at home but use a different service when you unplug the laptop and connect using a wireless service, you may not be able to use the tools to protect your system during that period.
AOL has been around for a long time now, much longer than many providers for online connectivity. One of the advantages to this longevity is that the company has had plenty of time to understand what their client base needs, and how to develop products that help to meet those needs. It is not wonder that AOL emerged as the clear leader in providing these types of tools to customers ahead of everyone else. If you are a subscriber to AOL, then why not make use of the spyware and adware protection they have in place? Your computer hard drive will thank you for the effort.
For the latest spyware articles, reviews and resources visit Spyware Virus Removers. Learn how to protect your computer and information now!
HOW TO: Improve AOL delivery
HOW TO: Improve AOL delivery
Email delivery is the No. 1 challenge for many email marketing professionals. Each Internet Service Provider (ISP) has their own rules and regulations for delivery of emails to the addresses they provide to their customers. Fortunately, the postmaster for one of the largest ISPs on the Internet, AOL, provides clear guidelines and comprehensive tools to assist with the delivery of commercial opt-in emails.
AOL whitelisting guidelines
Bulk email marketers who want to send solicited email messages to AOL email addresses can be whitelisted by following these guidelines.
Technical requirements include:
- RFC compliant emails
- Valid reverse DNS records
- Closed relaying to prevent anonymous access
- Static, non-residential IP address
- Must not hard code AOL's mx records into their configuration, but allow AOL to distribute the email as it comes in
- Must send 100 emails per month to maintain whitelist status.
Email formatting requirements are:
- Comply with federal CAN-SPAM act
- Refrain from phishing or deceptive marketing
- Provide subscriber information to AOL upon request
- Easy to use opt-out or unsubscribe features included in every email message
- Company information including phone number and physical address included in each email message.
Bulk email marketers must also fill out a form requesting whitelist status after agreeing to AOL's terms and conditions.
AOL feedback loop
One of the key features of getting whitelisted is setting up an AOL feedback loop. The feedback loop sends a notice of each complaint generated by a user clicking the spam-reporting tool AOL offers its clients.
The email address is not provided, but increases in spam complaints indicate other problems with bulk email campaigns that should be addressed. It is best to use a dedicated email address for each mail server through which email messages are being delivered.
AOL is currently testing a new abuse report format called ARF or Abuse Reporting Format, with full implementation expected in the near future. When signing up for the feedback loop service, ARF can be requested in lieu of the traditional MIME report.
AOL enhanced whitelisting
The Enhanced Whitelist is available to whitelisted providers with a proven track record of excellence. There is no way to get on the list; it is automatic, and email marketers are eligible after 30 days of exemplary activity. Behavior is evaluated by individual sending IP address, not by domain.
The standards are evaluated using complaint rates relative to other bulk email senders. The criteria are not fully disclosed on AOL's website. If complaints rise above a certain level, it is possible to be removed from the Enhanced Whitelist until the IP reaches 30 days of compliance. Everything is determined automatically.
CertifiedEmail designation
Since February 2006 AOL inboxes began receiving messages approved by the CertifiedEmail process, a new service offered by AOL and GoodMail Systems to help with delivery of legitimate emails.
Email marketers can sign up through GoodMail Systems for a per message fee to ensure that email messages are delivered to the AOL inbox and not to a bulk or spam folder.
- Arial Software
About the Author
We canceled AOL 2 years ago. They will not stop taking money out of our account. How can we stop this?
We have called several times to have AOL stop billing us because we do not use there service. Now Two years later they not only bill us, they bill us twice a month. They owe us hundreds of dollars, what can we do?
Contact your state attorney general! Have all copies in hand...
DSPs Stir Up Drama
MTV Networks has yet to sell inventory via a “demand-side” platform. Neither has AOL, CBS Interactive, NYTimes.com or Weather.com. Meanwhile, for now Turner and Dow Jones are officially saying no thanks to DSPs, i.e., the divisions or stand-alone businesses run by agency holding companies designed to purchase online ad inventory using technology and data—rather than directly.
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